In eCommerce management, where the customer experience is paramount, choosing the right product information management software is critical to growing your business.
Akeneo is a leading name in the Product Information Management system. It has taken a significant step forward with Akeneo 4.0, offering businesses an even more powerful solution to master their product information.
In this blog, we’ll explore what makes Akeneo 4.0 a game-changer for eCommerce businesses.
Akeno PIM
Akeneo is a robust Product Information Management (PIM) solution, designed to streamline the organization and structuring of product data. It acts as a centralized repository where all relevant product information from various sources, such as ERP systems, CRM databases, and other departmental data stores, can be harmoniously managed.
This PIM tool is built upon the Symfony framework, a highly regarded PHP framework renowned for its versatility and a wide array of reusable components.
Akeneo PIM stands out for a few important reasons.
It can work smoothly with many different web services, making it a versatile tool. Plus, it’s super easy to use, even if you’re not a tech expert. This user-friendliness is a big advantage.
One of its main strengths is how well it handles product data. It helps you organize and manage all your product information efficiently.
Importing product details and images is a breeze with Akeneo. This means you can get your products online quickly and easily. All these features make Akeneo PIM a top choice for businesses looking for a user-friendly and effective solution for managing their product information.
Akeneo also excels in its integrations, connecting seamlessly with over 100 popular platforms.
For example, if you’re using Adobe Magento for your eCommerce store, Akeneo can integrate to ensure that product information flows smoothly between the two systems. Similarly, it works with Salesforce Commerce Cloud, Google Shopping, Spryker, PrestaShop, OroCommerce, ShopifyPlus, and more. Akeneo’s flexibility extends to its integration capabilities, allowing businesses to connect with their preferred tools through rich REST and Events APIs. This means you can easily integrate Akeneo into your existing tech stack and streamline your product information management process.
What is Akeno PIM 4.0?
Akeneo 4.0 represents the Long Term Support (LTS) iteration of the Akeneo platform, ensuring stability and support for an extended 18-month period until July 2021. This upgrade is available to both the Akeneo community and the Enterprise edition, underscoring its significance.
Compared to the prior Long Term Support (LTS) version, Akeneo 3.0.x, Akeneo 4.0 introduces substantial enhancements across key areas. These include significant improvements in Asset Manager, Data Quality Insights, Connections, Franklin Insights, PIM Performance, and Continuous Delivery.
Akeneo 4.0’s evolution brings an array of enhancements that cater to both community and enterprise users, emphasizing its commitment to providing a versatile and robust product information management solution.
Digital Asset Management (DAM) Akeneo
Akeneo DAM, or Digital Asset Management, is a crucial tool that simplifies the management of your digital assets like images, videos, and more. It acts as a central hub where you can organize, secure, and maintain these assets, making them easy to find and use.
For businesses operating on multiple platforms, Akeneo DAM is a lifeline. It centralizes the management of assets from different sources, such as eCommerce, ERP, and mobile apps, making asset management much simpler. This ensures that your digital assets remain consistent, secure, and accessible across all the channels you use.
In a nutshell, Akeneo DAM is your go-to solution for efficient and organized digital asset management, especially when dealing with assets from various sources across different platforms.
Akeneo PIM Editions
On the basis of your business needs, Akeno PIM offers 3 editions such as;
Community Edition
Growth Edition
Enterprise Edition
1: Community Edition
- Ideal for small businesses and startups.
- Open-source and free to use.
- Provides essential PIM features like data modeling, digital assets, product information management, and data quality.
- Offers community support and limited scalability.
2: Growth Edition
- Designed for growing businesses.
- Offers advanced PIM features including advanced import/export, data quality insights, and product asset management.
- Provides customer support.
- Scales to accommodate business growth.
3: Enterprise Edition
- Tailored for large enterprises with complex PIM needs.
- Offers robust features like advanced data governance, customization, and integrations.
- Includes priority customer support.
- Scales to handle extensive product data and complex operations.
Choosing the right edition depends on the size and requirements of your business, with Akeneo offering scalability and support options to suit various needs.
Use Akeneo 4.0 for eCommerce Management.
Akeneo 4.0 works as a powerful solution for eCommerce management
Here’s how it operates:
Enhanced Asset Management: Akeneo 4.0 offers an improved Asset Manager that simplifies the handling of digital assets, such as images and videos. This is crucial for eCommerce, as it ensures that businesses can efficiently manage and present their media content.
Data Quality Insights: The software provides a deeper understanding of data quality. It helps businesses identify and resolve data quality issues, ensuring that product data is accurate and reliable. This is vital for eCommerce success, as customers rely on accurate product information.
Connections: Akeneo 4.0 streamlines the connection between your product data and various eCommerce channels and platforms. This simplifies the process of delivering consistent product information across multiple sales channels.
Franklin Insights: With this feature, businesses gain valuable insights into their product data, helping them understand customer preferences and trends. This knowledge is essential for making informed decisions and optimizing product offerings.
PIM Performance: Akeneo 4.0 enhances the performance of the Product Information Management system. This results in faster data processing and better overall system efficiency.
Continuous Delivery: The platform supports continuous delivery practices, allowing businesses to make regular updates and improvements to their eCommerce operations with ease.
In Summary
Akeneo 4.0 simplifies eCommerce business management by offering improved asset management, data quality insights, streamlined connections, valuable insights, enhanced system performance, and support for continuous delivery practices. These features collectively contribute to more efficient and successful eCommerce operations.
If you need any assistance to simplify your eCommerce management, feel free to contact us or schedule a free consultation.
